A d d u c e n t

Credibility-building Marketing / Splendid example Print E-mail
Written by Dennis Lowery   
Wednesday, 06 May 2009 09:47

 

Many business people and professionals don't automatically connect writing/publishing to marketing and business development.  But they are very connected.  In today's world of "too many choices" and "too much information" ... it can be hard to make your business or professional services stand out, against your competition or the crowd of other people and professionals.

One way to absolutely make a distinction between you and others, is to create a credibility-building book, series of articles and information and a professional level forum (such as website) that is available to the public and your target market.  Those things make you stand out.  If you do that correctly, you will create more customers/clients and will make more money ... and have more of a beneficial impact to those who need your expertise. 

And this can be done.  I've done it with my own books and articles and my own website and I can show you how it will work for you.

Following is a video clip that talks about credibility-building ... listen closely to how a book written on a specific subject/topic of interest for a niche was used to establish credibility and "pre-sell" a big ticket service from the company that sent the customer prospect the book.  Now the company did not write the book but they have put that book to great use and success in marketing their services.  If you're not a writer, we can take care of that for you.  If you are a writer, we can help you produce your books, and make more money from them.

I can help you get your books and articles created, published and distributed (with you retaining control and making more money than through a conventional publisher).  And I can develop a website for you that makes the perfect platform for the sale and promotion of your books, articles, products and/or services.  If you are interested to discuss how you can take your expertise, profession or business to the next level by publishing and distributing credibility-building books and articles of your own and devloping a content rich website that attracts interest and loyal visitors and can be a means of selling those books etc., then contact me and lets set a time to discuss. 

 

Fortis Publishing

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